Unethical business practices in marketing

In 1987 V. Rama Linga Raju Started Satyam computers with his brother in law. It was one of the fastest growing IT Company in India. The Company was on a good growth track. But the other side rate of properties were increasing so Raju started to buying properties. Maytas Infrastructures which was started by Raju in 1998 and Maytas properties by using these companies’ documents and family members documents and with Raju’s own documents Raju bought a lot of properties. When Raju found that he need more money he stared to manipulate the financial statement of  Satyam Computers for example if company is getting profit of 60 crore he was showing that profit 600 crore, by doing this manipulation he want to show that the company is growing very fast. By the continuous growth and strong financial share price of Satyam was increasing very much. At that increased share price Raju and his brother were selling the shares and were using that money to buy the properties. Raju opened near to 365 fake companies to buy properties and he was making director of companies in documents to farmers who work in his farms. Raju buying huge lands because he had inside information of Hyderabad Metro Plan and know the route of Metro line, so Raju was aggressively buying properties near to that line for selling them at high prices in future. Raju was making fake sales invoices to show lot of sales and for showing profit and money he made fake Bank Statements and by all this he showed a huge amount of money which did not exists. Raju was doing the same thing for many years and continuously share price of Satyam was increasing and investors were buying the share of the company. As the time passes difference between actual financial figures and fake financial figures were increasing and the difference become a big amount. Raju was doing that till 2007 but there was recession in 2008 so Raju’ idea got failed in that year. So he make a new plan that he will buy shares of two other companies (which were also the part of Raju’s business) and show that by the profit which he got from Satyam computers he bought that shares of companies, his plan was that there will be no cash transaction and he will show the money but when he implement that plan investor did not like this decision and share price of Satyam decreased. And then Satyam cancelled plan of buying shares. When Satyam did not find anyway then at 7 January 2009 Raju confess that from last many years he is making the fake documents. Raju and his brother arrested at 9 January 2009 and that was a big scam.